The New York Times Syndication
Permanent Digital Newsroom Site
In 1991, media services and news organizations relied primarily on either expensive satellite transmission or time-consuming mail delivery to send and receive syndicated materials. Yet Wieck’s first client, The New York Times Syndication Sales Corporation, knew there had to be a better solution.
The organization challenged Wieck to develop a process that would help the client add value to its subscriber services through electronic delivery of print-quality images. Wieck worked with Syndication Sales to create an electronic image transmission system in which high-resolution analog fax transmissions were converted to digital data for fast, convenient distribution.
Over the years, Wieck has continued to evolve with the client — from simple analog-to-digital image delivery to a Web-based photo service to a comprehensive image database that consistently serves an estimated 600 to 700 newspapers. Thanks in large part to this ongoing evolution, The New York Times Syndication Sales Corporation site remained a critical conduit for images and information in the hours and days immediately following the 2001 terrorist attacks. While the lines of communication to a number of major news sources were down, Wieck’s servers handled 27 times their usual traffic and never broke stride.
